Senior Enablement Manager

Introduction

The Senior Sales Enablement Manager plays a pivotal role in designing and overseeing a comprehensive suite of learning and development initiatives for our Account Executives. These initiatives are crafted to streamline onboarding processes, enhance ongoing training, optimize productivity, foster consistency in meetings, help reps exceed quotas, diversify product sales, and elevate the GTM skills of the team. This role requires someone with strong understanding of Sales Process & Methodology who likes to spend time in the field, listening to calls, looking at performance date and coaching reps. Strong leadership skills will be crucial in managing priorities of the busy Sales team.

Job Responsibilities

• Determine sales enablement priorities with stakeholders: Collaborate with sales leaders, managers, and other key stakeholders to identify and prioritize the most critical enablement needs. This involves understanding business goals, sales strategies, and performance metrics to align enablement efforts with organizational objectives.
• Develop, execute, optimize, and assess enablement programs: Create comprehensive enablement programs that include training sessions, workshops, e-learning modules, and other resources. Continuously evaluate the effectiveness of these programs through feedback, performance data, and other metrics, and make necessary adjustments to improve outcomes.
• Design and implement scalable onboarding and continuous training plans: Develop structured onboarding programs for new hires to ensure they quickly become productive members of the sales team. Implement ongoing training initiatives to keep the team updated on new products, sales techniques, and industry trends.
• Lead initiatives to enhance team proficiency and effectiveness: Identify opportunities to improve the skills and knowledge of the sales team. This may include organizing advanced training sessions, mentoring programs, and other initiatives to help team members reach their full potential.
• Use performance data to identify knowledge or skill gaps: Analyze sales performance data to pinpoint areas where the team may be lacking in knowledge or skills. Use this information to tailor training and development programs to address these gaps and improve overall performance.
• Build trusted relationships with sales reps and gather feedback: Establish strong relationships with sales representatives to understand their challenges and needs. Regularly collect feedback from the team to ensure that enablement programs are relevant and effective.
• Serve as a liaison between sales & GTM teams: Act as a bridge between the sales team and go-to-market (GTM) teams to ensure alignment and collaboration. Facilitate communication and coordination to support the successful execution of sales strategies.
• Facilitate content creation tailored to the sales team's needs: Work with subject matter experts to develop and curate content that addresses the specific needs of the sales team. This may include sales playbooks, product guides, competitive analysis, and other resources.
• Continuously iterate on the enablement strategy: Regularly review and refine the overall enablement strategy to ensure it remains aligned with business goals and responsive to the evolving needs of the sales team.

Knowledge and Experience

• 5+ years’ experience in a high-performance sales organization in sales, enablement, or learning and development
• A strong understanding of the sales environment, including sales content, tools and training
• Proficient in building relationships with senior-level sales/GTM leaders.
• Exceptional communication skills.
• Strong project management acumen.
• Problem-solving orientation and entrepreneurial mindset.
• Experience with sales enablement tools.
• Proficiency in learning program development.
• Demonstrated ability to execute tasks efficiently and meet tight deadlines.

Education

Bachelors degree and preferably further professional training in Enablement.

Competencies