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Partner Marketing Specialist

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Date: Apr 23, 2025

Location: Dhaka, BD, 1212 BD

Company: Optimizely

At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution.  

We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, enrich their customer lifetime value, increase revenue and grow their brands. Our innovation and excellence have earned us numerous recognitions as a leader by industry analysts such as Gartner, Forrester, and IDC, reinforcing our role as a trailblazer in MarTech. 

 

At our core, we believe work is about more than just numbers -- it's about the people. Our culture is dynamic and constantly evolving, shaped by every employee, their actions and their stories. With over 1500 Optimizers spread across 12 global locations, our diverse team embodies the "One Optimizely" spirit, emphasizing collaboration and continuous improvement, while fostering a culture where every voice is heard and valued.

 

Hiring Manager - Taylor Leigh Pelletier

Introduction

The Partner Marketing Specialist is responsible for providing administrative assistance and execution of partner marketing programs to support Optimizely’s goals and priorities through the global partner ecosystem. This position combines administrative expertise, strategic initiative and innovative creativity to ensure the seamless execution of Partner Marketing efforts across regions. This role is a critical component in supporting the execution of partner marketing programs to support more volume, amplifying partner marketing programs internally, and assist with the management partner events to drive Optimizely initiatives. This role will involve work within the Partner Marketing team and with stakeholders across the business including but not limited to Accounting and Sales. This role requires a self-motivated individual who can manage multiple partner initiatives. 

Job Responsibilities

  • Work with Global Partner Marketing Managers to identify areas for streamlining and execute tasks in those areas.

  • Deliver key administrative reports to the Global Partner Marketing Team.

  • Work in ORO to complete accounting tasks related to partner marketing campaigns.

  • Use CMP to set up and assist in the execution of campaigns.

  • Create Zoom webinars with the appropriate settings, dates, times, etc.

  • Create registration pages in the CMS.

  • Write copy for a variety of channels to support partner marketing campaigns, including emails, landing pages, and social media posts.

  • Collaborate with Partner Development Managers on ad-hoc marketing initiatives to strengthen partner relationships.

  • Collect and organize lead lists from campaigns.

  • Work cross-functionally to amplify partner marketing activities to relevant regional stakeholders such as sales and finance.

  • Submit content to be featured in the internal weekly digest, highlighting successful partner marketing programs and emphasizing the importance of partnerships to the business.

Knowledge and Experience

  • 2–3 years of experience in marketing, partner marketing, or a related role

  • Outstanding communication and relationship management skills

  • A proven track record of successful audience engagement activities

  • Experience planning both in-person and virtual events

  • Proficiency in Microsoft Office Suite and Zoom is required

  • Proficiency with Marketo, Content Marketing Platform, or other marketing orchestration tools

  • Experience with Optimizely CMS is a plus

  • Familiarity with Salesforce is a plus

  • A team-oriented mindset with the ability to collaborate across different time zones and departments

  • Demonstrated ability to work independently, take initiative, and proactively solve problems

  • Strong drive, self-starter, and a team player

  • Proficient in English

Education

Bachelors Degree with 2-3 years of experience in relevant field.

Our culture is the most important thing we offer. We continuously aim to provide a high-growth space, both virtually and in person, where you can do your best work and, in the process, unlock your boundless potential. Our new, cutting-edge office space in Dhaka is a testament to our dedication to enhancing your work experience. This state-of-the-art workspace features open workstations, a fully equipped kitchen, a nap room for relaxation, a tranquil zen garden, and an entertaining area, all designed to provide you with the ideal environment to thrive and grow. 

  

As part of our commitment to you, here are other benefits and perks you can expect:  

   

  • Best-in-class compensation plans  
  • Two annual festival bonuses  
  • Recognition and rewards programs  
  • Paid Maternity (4 months) & Paternity Leave (12 weeks)  
  • Flexible vacations days and working hours  
  • Annual Work/Service Anniversary Leave  
  • Comprehensive medical & life insurance for you and your dependants 
  • Volunteering opportunities to make a difference  
  • Chance to work alongside our incredible global team  
  • Monthly and quarterly regional and global team-building events  
  • Communal transport facilities inside Dhaka to and from the office  
  • Free catered lunch every day   
  • An agile performance review process that encourages ongoing transparency between managers and direct reports  
  • Enablement program and soft skill training to support internal career growth and development   
     

At Optimizely, our standardized language is English, and it is crucial to have good English communication skills to be successful in your global role. All our external and cross-location communication is done in US English (en-us), but internally you can speak in whichever native language you most identify with.
 

Optimizely is committed to a diverse and inclusive workplace. Optimizely is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.