Strategy Consultant
Date: Dec 11, 2024
Location: US
Company: Optimizely
At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution.
We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, enrich their customer lifetime value, increase revenue and grow their brands. Our innovation and excellence have earned us numerous recognitions as a leader by industry analysts such as Gartner, Forrester, and IDC, reinforcing our role as a trailblazer in MarTech.
At our core, we believe work is about more than just numbers -- it's about the people. Our culture is dynamic and constantly evolving, shaped by every employee, their actions and their stories. With over 1500 Optimizers spread across 12 global locations, our diverse team embodies the "One Optimizely" spirit, emphasizing collaboration and continuous improvement, while fostering a culture where every voice is heard and valued.
Join us and become part of a company that's empowering people to unlock their digital potential!
Introduction
Our mission on the Rapid Experimentation team (aka Rapid X) is to help Fortune 1000 clients achieve their business goals via Optimizely’s Experimentation, Personalization, and Collaboration solutions. Our remote, global team is composed of Strategy Consultants, Solutions Architects, Designers, Project Managers, Developers, and QA engineers, allowing us to plug gaps anywhere in our customers’ workflows. Whether it be overarching program strategy and governance, campaign execution, results analysis, bespoke technical solutions, or anything in between, we position our customers to increase the velocity of their testing and scale with best practices in mind.
We are adding another Strategy Consultant (SC) to support an influx of exciting new customers in North America. Strategy Consultants wear many hats, adding value as a highly credible strategic advisor, campaign scoping and execution dynamo, and trusted account manager. You will work with a portfolio of clients across a range of industries, including brands like Holiday Inn, Visa, Zoom, and Indeed, serving as the primary point of contact for customer stakeholders. They will rely on your guidance when determining what to test, how to execute in support of data-driven decision-making, and how to continuously innovate and scale their optimization programs.
Behind the scenes, you will also partner with our Project Manager, Designers, Developers, and QA engineers to ensure our clients’ campaigns are delivered in alignment with the agreed upon scope and communicated timelines. Given the level of collaboration required, internally and externally, to ensure clients are successful, we have built the team on a foundation of trust, integrity, open communication, creativity, and FUN. A good sense of humor, from the audience or the stage, cures all!
This is an opportunity to supercharge your career by making your mark in an organization that is growing exponentially.
The ideal candidate is:
· Passionate about A/B and multivariate testing, personalization, and CRO
· Confident in high-level understanding of web development concepts (front-end vs. backend, purpose of different environments, HTML vs. CSS vs. JavaScript, etc.)
· Fearless and proactive in a start-up environment within a larger organization
· An excellent communicator, written and verbal
· Detail oriented
· Excited to work with a cross-functional team
· Comfortable working remotely
· Self-aware – understands when to ask for help
· Reliable
Job Responsibilities
· Own a portfolio of clients in North America, nurturing the account to drive test velocity and effectiveness for a high ROI experimentation program
· Collaborate with a team of other Strategy Consultants, Project managers, Designers, Developers, and QA Engineers to execute the experiments for our customer
· Take vague test ideas or requirements from a client and turn that into a recommendation of how to frame the experiment from an experiment design and UX design standpoint
· Run weekly or bi-weekly calls with your clients where you will discuss the results of recently completed tests, the status of experiments in the design/dev cycle, and strategize on future experiments
· Help clients find the best methods to show the value of experimentation and personalization within their companies
· Help build and scale a Digital Experience Optimization (DXO) practice that provides strategic ideation, design guidance, development and quality assurance support to a growing number of customers focused on digital experience optimization
· Work closely with team leadership to improve processes, enable customer success, drive revenue, and evolve our services
In your first 90 days you will:
· Meet the full team and develop an understanding of roles and responsibilities
· Participate in training sessions to understand the Optimizely product and relevant features
· Shadow senior team members on strategic accounts
· Commit our internal processes and tools to memory
· Build familiarity with all the services our team can deliver for customers
· Spearhead at least 1 low complexity test build from start to finish
· Spearhead at least 1 mid-complexity build test from start to finish
· Own at least 1 test ideation-focused deliverable
· Formally transition into role as primary Strategy Consultant for a subset of accounts
· Conduct your first Results Review
Knowledge and Experience
· 4+ years of experience in experimentation / testing
· Experience interfacing with client stakeholders and executives
· Experience working with Optimizely or other Experimentation software
· Experience writing requirements for designers, front-end developers, and QA analysts
· An understanding of quantitative and qualitative web analytics and key metrics that digital companies use to measure digital performance
· Exceptional customer insights and proven success utilizing analytics to provide actionable, strategic recommendations
· 4-year college degree from an accredited institution
· Nice to have (to help advise clients): Experience with analytics tools such as Google Analytics, Adobe Analytics, Hotjar, Contentsquare, etc.
Education
Bachelors or higher equivalent
Competencies
Our culture is the most important thing we offer. We continuously aim to provide a high-growth space, both virtually and in person, where you can do your best work and, in the process, unlock your boundless potential. We are dedicated to providing meaningful rewards and development opportunities for our employees, recognizing performance and creating a supportive working environment.
Optimizely is committed to a diverse and inclusive workplace. Optimizely is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
#LI-AS1